5 Principles of Customer Discovery

5 Principles of Customer Discovery

Your goal as a business is to sell your product or service to your customers. But do you know who you’re selling to? Could you identify what their pain points are, their budgets, their spending habits, or even their process for discovering and purchasing a new...
Creating a Website for Your Startup: A Quick Guide

Creating a Website for Your Startup: A Quick Guide

Every day millions of websites are built. What separates successful from bad ones? Highly successful sites need to have a clear purpose, should be easy to navigate, and be visually pleasing. Visitors want to revisit secure, stable, functional, and helpful websites...
STARTUP CRAWL: EVERYTHING YOU NEED TO KNOW

STARTUP CRAWL: EVERYTHING YOU NEED TO KNOW

The Northwest Arkansas Startup Crawl will return to downtown Fayetteville on Friday, April 8, for an evening-long celebration of the region’s budding entrepreneurial ecosystem. The fourth iteration of the event, postponed from September 2021, is organized by Startup...
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