Welcome to another episode of the Startup Junkies Podcast!
This week, Caleb Talley, Jeff Amerine, and Matthew Ward talked with serial entrepreneur David Jay. David is a self-proclaimed startup junkie, and he’s here to talk about his latest venture: Warm Welcome. Adding video to your professional image through your email signature, business card, and website is a great way to stand out from the crowd, and Warm Welcome is here to help. Caleb, Jeff, Matthew, and David chat about the impact of video, the pros and cons of venture capital, moving from Oregan to Florida, and the importance of quality time with the family. Thanks for tuning in!
Shownotes
(1:16) Introducing David Jay and Warm Welcome
(10:40) What happens with audio platforms like Clubhouse?
(12:20) Venture capital
(16:55) Using video to stick out from the crowd
(25:15) Moving across the country
(27:47) What does success look like for David?
(30:48) Advice for the younger self
(32:38) Wrap up
Links
Quotes
“As the market matures, it needs more than just a tactical solution to the problem, it needs a strategic solution to the problem. And that’s where we said, we want to personalize every touch point on the customer journey.” (8:08)
“People used to think that video had to be produced and polished and perfect, and what we found this year is that people actually don’t want that most of the time. They want it to be personal, and they want it to be engaging, because it’s real and authentic, not because it’s produced and perfect.” (17:18)
“When you put a video bubble on your website, or you send out a video email to your customers, and you say, ‘hey we’d love to hear from you’ because it gives an opportunity to share their problem with you. And then, if you take the time to answer those questions, it shows that you care and that you have something to offer back.” (20:13)
240: Sending a Warm Welcome with David Jay
On this week’s episode of the Startup Junkies Podcast, David Jay joined hosts Caleb Talley, Jeff Amerine, and Matthew Ward. David is a self-proclaimed startup junkie, and he talked about his latest venture, Warm Welcome.
David dropped out of college in 2001 and founded a photography business. Almost immediately, he started to run into several typical problems that come with running a service-based business. He could only handle so many photoshoots in a year, and scaling seemed impossible. He didn’t want to take photos for the rest of his life; he wanted to run a business.
Since his first business, David has founded several others, including Warm Welcome. The serial entrepreneur saw an opportunity to make a splash by utilizing video.
You might be tired of conducting meetings over Zoom, but David believes video communication is still in its infancy. Print and written media is proving to lead to increased controversy these days – if you doubt us, just log in to Facebook for 15 minutes. Audio and Video mediums allow users to better communicate through facial expressions and tone of voice.
Warm Welcome addresses this issue with written media by providing users with the ability to utilize video through almost all avenues of communication.
“As the market matures, it needs more than just a tactical solution to the problem, it needs a strategic solution to the problem. And that’s where we said, we want to personalize every touch point on the customer journey.” (8:08)
With Warm Welcome, you can create video business cards and email signatures. You can also integrate video into your emails and add a video bubble at the bottom corner of your website for a better customer experience.
Some people approach video nervously. What if their video isn’t professionally produced? What if the lighting isn’t perfect?
“People used to think that video had to be produced and polished and perfect, and what we found this year is that people actually don’t want that most of the time. They want it to be personal, and they want it to be engaging, because it’s real and authentic, not because it’s produced and perfect.” (17:18)
Through video communication, you can make a personal connection and stand out from the crowd. Looking into someone’s eyes is proven to build trust, and failing to take advantage of this can set you behind your competition.
“When you put a video bubble on your website, or you send out a video email to your customers, and you say, ‘hey we’d love to hear from you’ because it gives an opportunity to share their problem with you. And then, if you take the time to answer those questions, it shows that you care and that you have something to offer back.” (20:13)
How will you integrate video into your professional image?
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