{"id":191,"date":"2022-02-25T03:11:17","date_gmt":"2022-02-25T08:11:17","guid":{"rendered":"https:\/\/tidy-millennium.flywheelsites.com\/2022-2-24-how-founders-can-be-their-own-marketing-departments\/"},"modified":"2026-03-02T10:23:22","modified_gmt":"2026-03-02T15:23:22","slug":"2022-2-24-how-founders-can-be-their-own-marketing-departments","status":"publish","type":"post","link":"https:\/\/startupjunkie.org\/ko\/2022-2-24-how-founders-can-be-their-own-marketing-departments\/","title":{"rendered":"\ucc3d\uc5c5\uc790\uac00 \uc790\uc2e0\uc758 \ub9c8\ucf00\ud305 \ubd80\uc11c\uac00 \ub420 \uc218 \uc788\ub294 \ubc29\ubc95"},"content":{"rendered":"<div class=\"sqs-html-content\">\n<p class=\"\" style=\"white-space:pre-wrap;\">\uc624\ub298\ub0a0\uc758 \uc774\ubbf8\uc9c0\ub85c \uac00\ub4dd \ucc2c \uc138\uc0c1\uc5d0\uc11c \ub9c8\ucf00\ud305\uc740 \uc5b4\ub824\uc6b8 \uc218 \uc788\uc9c0\ub9cc, \ube44\uc988\ub2c8\uc2a4 \uc18c\uc720\uc790\ub294 \uc774\uc804\ubcf4\ub2e4 \ub354 \ub2e4\uc591\ud55c \ubc29\ubc95\uc73c\ub85c \uccad\uc911\uc5d0\uac8c \ub2e4\uac00\uac08 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uadc0\ud558\uac00 \uc544\uce78\uc18c\uc8fc \ud398\uc774\uc5e3\ube4c\uc5d0\uc11c \uc0c8\ub85c\uc6b4 \uc2a4\ud0c0\ud2b8\uc5c5 \ub610\ub294 \uc18c\uaddc\ubaa8 \uae30\uc5c5\uc758 \uc18c\uc720\uc8fc\uc778 \uacbd\uc6b0, \ub9c8\ucf00\ud305 \ucc44\ub110\uc744 \uc720\ub9ac\ud558\uac8c \ud65c\uc6a9\ud558\uace0, \ub354 \ub098\uc740 \uc804\ub7b5\uc744 \uac1c\ubc1c\ud558\uace0, \uc774\ub97c \ubc14\ud0d5\uc73c\ub85c \ubbf8\ub798\ub97c \uc704\ud55c \uacc4\ud68d\uc744 \uc218\ub9bd\ud568\uc73c\ub85c\uc368 \uc790\uc2e0\ub9cc\uc758 \ub9c8\ucf00\ud305 \uc804\ubb38\uac00\uac00 \ub418\ub294 \ubc29\ubc95\uc5d0 \ub300\ud574 \uc544\ub798\uc5d0\uc11c \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694. \uadc0\ud558\uc758 \ubd84\uc11d \ubcf4\uace0\uc11c. \ubc18\ub4dc\uc2dc&nbsp;<a href=\"https:\/\/startupjunkie.org\/ko\/consulting\/\">\uc0c1\ub2f4 \uc608\uc57d<\/a>&nbsp;Startup Junkie\uc640 \ud568\uaed8 \uc694\ub839\uc744 \ubc30\uc6cc\ubcf4\uc138\uc694!<\/p>\n<p class=\"\" data-rte-preserve-empty=\"true\" style=\"white-space:pre-wrap;\">\n<p class=\"\" style=\"white-space:pre-wrap;\">1. \ub9c8\ucf00\ud305 \ucc44\ub110 \uc774\ud574<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">\ub9c8\ucf00\ud305 \ucc44\ub110\uc774 \ubb34\uc5c7\uc778\uc9c0 \uba85\ud655\ud558\uac8c \uc774\ud574\ud558\uc9c0 \ubabb\ud558\uac70\ub098 \ucc44\ub110\uc5d0 \uc62c\ubc14\ub978 \uba54\uc2dc\uc9c0\ub97c \uc77c\uce58\uc2dc\ud0a4\ub294 \ub370 \uc5b4\ub824\uc6c0\uc744 \uacaa\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. &#039;\ucc44\ub110&#039;\uc740 \uc7a0\uc7ac \uace0\uac1d\uc5d0\uac8c \uba54\uc2dc\uc9c0\ub97c \uc804\ub2ec\ud558\ub294 \ub370 \uc0ac\uc6a9\ud558\ub294 \ubc29\ubc95\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4. \ub2e4\uc591\ud55c \ub514\uc9c0\ud138 \uad11\uace0, \uc9c1\uc811 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158, \ub124\ud2b8\uc6cc\ud0b9, \uac80\uc0c9 \uc5d4\uc9c4 \ucd5c\uc801\ud654 \uc804\ub7b5\uc744 \uc0ac\uc6a9\ud558\uc5ec \uace0\uac1d\uc758 \uad00\uc2ec\uc744 \ub04c \uc218 \uc788\uc2b5\ub2c8\ub2e4.&nbsp;<a href=\"https:\/\/uc.appstate.edu\/services\/web\/audience-identification\">\uccad\uc911<\/a>.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">HubSpot\uc5d0 \ub530\ub974\uba74,&nbsp;<a href=\"https:\/\/blog.hubspot.com\/marketing\/marketing-channels\">\uc5b4\ub5a4 \ucc44\ub110<\/a>&nbsp;\uc0ac\uc6a9 \ubc29\ubc95\uc740 \ub300\uc0c1 \uc778\uad6c \ud1b5\uacc4\ubfd0 \uc544\ub2c8\ub77c \uc790\uc2e0\uc758 \ub9c8\ucf00\ud305 \ubd80\uc11c\uac00 \ub418\uace0\uc790 \ud558\ub294 \uc0ac\uc5c5\uc8fc\ub85c\uc11c\uc758 \uc7ac\ub2a5\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ub9e4\ub825\uc801\uc778 \ube44\ub514\uc624 \ucf58\ud150\uce20\ub97c \ub9cc\ub4dc\ub294 \ub370 \uc7ac\ub2a5\uc774 \uc788\uc744 \uc218\ub3c4 \uc788\uace0, \uc9c1\uc811 \ub124\ud2b8\uc6cc\ud0b9 \uc774\ubca4\ud2b8\uc5d0\uc11c \ub2e4\ub978 \uc0ac\ub78c\ub4e4\uc744 \ucc38\uc5ec\uc2dc\ud0a4\ub294 \ub370 \uc7ac\ub2a5\uc774 \uc788\uc744 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \ub514\uc9c0\ud138\uc5d0 \uad00\uc2ec\uc774 \uc788\ub2e4\uba74 \uadc0\ud558\uc758 \uc6f9\uc0ac\uc774\ud2b8\ub97c \ubc29\ubb38\ud55c \uc0ac\ub78c\ub4e4\uc744 \ub300\uc0c1\uc73c\ub85c \ud558\ub294 \uc774\uba54\uc77c \ucea0\ud398\uc778\uc744 \ub9cc\ub4e4\uace0 \uc2f6\uc744 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">&nbsp;<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">2. \uba85\ud655\ud55c \uc804\ub7b5 \uc218\ub9bd<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">\ub2f9\uc2e0\uc758&nbsp;<a href=\"https:\/\/www.fool.com\/the-blueprint\/marketing-strategies\/\">\ub9c8\ucf00\ud305 \uc804\ub7b5<\/a>&nbsp;\ub2e4\uba74\uc801\uc774\uc5b4\uc57c \ud558\uba70 \ucf58\ud150\uce20\uc640 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305\uc744 \ubaa8\ub450 \ud65c\uc6a9\ud558\uc5ec \ub300\uc0c1 \uc778\uad6c\ud1b5\uacc4\uc5d0\uc11c \uac00\uc7a5 \uad11\ubc94\uc704\ud55c \uccad\uc911\uc5d0\uac8c \ub2e4\uac00\uac00\uc57c \ud569\ub2c8\ub2e4. \ud300\uacfc \ub9cc\ub098\uc11c \ub9cc\ub4e4\uace0&nbsp;<a href=\"https:\/\/www.zenbusiness.com\/blog\/marketing-strategies\/\">\ub9c8\ucf00\ud305 \ubaa9\ud45c\ub97c \uc815\uc758\ud558\uc138\uc694<\/a>. \uace0\uac1d\uc774 \ub2e4\ub978 \uc11c\ube44\uc2a4 \ub300\uc2e0 \uadc0\ud558\uc758 \uc11c\ube44\uc2a4\ub85c \uc804\ud658\ud558\uac70\ub098 \uc774\uc804\uc5d0 \ub4e4\uc5b4\ubcf8 \uc801\uc774 \uc5c6\ub294 \uc0c8\ub85c\uc6b4 \uc81c\ud488\uc744 \uc0ac\uc6a9\ud574 \ubcf4\ub3c4\ub85d \uad11\uace0\ub97c \uc720\ub3c4\ud558\uace0 \uc2f6\uc73c\uc2ed\ub2c8\uae4c? \ubaa9\ud45c\ub97c \uc798 \uc0b4\ud3b4\ubcf4\uace0, \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \uac83\uc774 \ubb34\uc5c7\uc778\uc9c0 \ud30c\uc545\ud558\uace0, \uace0\uac1d\uc758 \uad00\uc2ec\uc744 \ub044\ub294 \ubc29\uc2dd\uc73c\ub85c \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\ub97c \uc124\uba85\ud558\ub294 \ub370 \uc9d1\uc911\ud558\uc138\uc694.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">\ub9c8\ucf00\ud305 \ubaa9\uc801\uc744 \uc815\ud655\ud788 \ud30c\uc545\ud55c \ud6c4\uc5d0\ub294 \uba54\uc2dc\uc9c0\uc5d0 \uc9d1\uc911\ud560 \uc218 \uc788\ub294 \ubc29\ubc95\uc744 \ucc3e\uc73c\uc138\uc694.&nbsp;<a href=\"https:\/\/sproutsocial.com\/insights\/marketing-messaging\/\">\uba54\uc2dc\uc9d5<\/a>&nbsp;\uace0\uac1d\uc5d0\uac8c \ub9d0\ud558\uac70\ub098 \uc4f0\ub294 \uc2e4\uc81c \ub2e8\uc5b4\uc640 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc774 \ubd88\ub7ec\uc77c\uc73c\ud0a4\ub294 \uac10\uc815\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uacf5\uc608\ud488\uacfc \uac01 \uc791\ud488\uc744 \ub9cc\ub4dc\ub294 \ub370 \uac78\ub9ac\ub294 \uc2dc\uac04\uc5d0 \ucd08\uc810\uc744 \ub9de\ucd98 \uc218\uc81c \ubcf4\uc11d\uc744 \ud310\ub9e4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uadc0\ud558\uc758 \uba54\uc2dc\uc9c0\ub294 \uc9c0\uc18d \uac00\ub2a5\uc131\uc744 \uc5fc\ub450\uc5d0 \ub450\uace0 \ube44\uac74 \uc18c\uc7ac\ub85c \uc81c\uc791\ub41c \uc544\ub984\ub2e4\uc6b4 \uc7a5\uc778 \uc815\uc2e0\uc758 \uc8fc\uc5bc\ub9ac\ub97c \uc18c\uc911\ud788 \uc5ec\uae30\ub294 \uc0ac\ub78c\ub4e4\uc77c \uc218 \uc788\ub294 \uccad\uc911\uc5d0\uac8c \uc9c1\uc811\uc801\uc73c\ub85c \uc804\ub2ec\ub418\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">&nbsp;<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">3. \ubd84\uc11d\uc5d0 \uc9d1\uc911<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">\ub9c8\ucf00\ud305 \ucea0\ud398\uc778\uc774 \ud6a8\uacfc\uc801\uc778\uc9c0 \ud655\uc778\ud558\ub824\uba74 \ub2e4\uc74c \uc0ac\ud56d\uc744 \uc219\uc9c0\ud558\uc138\uc694.&nbsp;<a href=\"https:\/\/www.marketo.com\/marketing-analytics\/\">\uc8fc\uc694 \ubd84\uc11d<\/a>. \uc88b\uc740&nbsp;<a href=\"https:\/\/startupjunkie.org\/ko\/blog\/2021\/10\/7\/the-best-low-budget-marketing-tools-for-business\/\">\ubd84\uc11d \ub3c4\uad6c<\/a>&nbsp;\ucea0\ud398\uc778\uc774 \ud6a8\uacfc\uac00 \uc788\uc5c8\ub294\uc9c0 \ud310\ub2e8\ud558\uace0 \uae08\uc804\uc801 \uce21\uba74\uc5d0\uc11c \uc5bc\ub9c8\ub098 \ud6a8\uacfc\uac00 \uc788\uc5c8\ub294\uc9c0 \uc774\ud574\ud558\uba70 \ube44\uc988\ub2c8\uc2a4\uc758 \ubbf8\ub798\uc5d0 \ub300\ud55c \uc7a0\uc7ac\uc801 \uacb0\uacfc\ub97c \uc608\uce21\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">\uac00\uc0c1 \uacf5\uac04\uc5d0\uc11c\ub294 \uc885\uc885 \ubd84\uc11d\uc774 \ucef4\ud30c\uc77c\ub429\ub2c8\ub2e4. \ub0b4\uc7a5\ub41c \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud558\uac70\ub098&nbsp;<a href=\"https:\/\/improvado.io\/blog\/marketing-analytics-tools\">\uc18c\ud504\ud2b8\uc6e8\uc5b4 \uad6c\ub9e4<\/a>&nbsp;\uadc0\ud558\uc758 \uad11\uace0\ub97c \ubcf8 \uc0ac\ub78c, \uadc0\ud558\uc758 \uc0ac\uc774\ud2b8\ub97c \ud074\ub9ad\ud55c \uc0ac\ub78c, \ubb3c\uac74\uc744 \uad6c\uc785\ud55c \uc0ac\ub78c\uc744 \ud30c\uc545\ud558\uae30 \uc704\ud574 \uc774\ub294 \uad11\uace0 \ucea0\ud398\uc778\uc758 \ud6a8\uacfc\ub97c \ud310\ub2e8\ud558\ub294 \ud55c \uac00\uc9c0 \ubc29\ubc95\uc77c \ubfd0\uc785\ub2c8\ub2e4. \ubc30\ud3ec \ud6c4 \uc2e0\uaddc \uc0ac\uc5c5 \ucd94\uc801&nbsp;<a href=\"https:\/\/www.canva.com\/create\/business-cards\/\">\uba85\ud568<\/a>&nbsp;\ub610\ub294 \ucd94\ucc9c \ud6c4 \uc5bc\ub9c8\ub098 \ub9ce\uc740 \uace0\uac1d\uc774 \uadc0\ud558\ub97c \ucc3e\uc558\ub294\uc9c0 \ud3c9\uac00\ud558\ub294 \uac83\uc774 \ub610 \ub2e4\ub978 \uac83\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">\ub9c8\ucf00\ud305 \uc5c5\ubb34\uc758 \ub300\ubd80\ubd84 \ub610\ub294 \uc804\ubd80\ub97c \uc644\ub8cc\ud558\ub294 \ub3d9\uc2dc\uc5d0 \ube44\uc988\ub2c8\uc2a4\ub97c \uc6b4\uc601\ud558\ub294 \uac83\uc740 \uc5b4\ub824\uc6b8 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uac04\ub2e8\ud55c \ub9c8\ucf00\ud305 \ucea0\ud398\uc778\uc5d0 \ub300\ud574 \ub354 \ub9ce\uc774 \ubc30\uc6b0\uace0 \ubd84\uc11d\uc744 \uc774\ud574\ud558\ub294 \ub370 \uc9d1\uc911\ud558\uba74 \uace7 \uacbd\uc7c1\uc5d0\uc11c \uc55e\uc11c\uac8c \ub420 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p class=\"\">\uc624\ub298\ub0a0\uc758 \uc774\ubbf8\uc9c0\ub85c \uac00\ub4dd \ucc2c \uc138\uc0c1\uc5d0\uc11c \ub9c8\ucf00\ud305\uc740 \uc5b4\ub824\uc6b8 \uc218 \uc788\uc9c0\ub9cc, \ube44\uc988\ub2c8\uc2a4 \uc18c\uc720\uc790\ub294 \uc774\uc804\ubcf4\ub2e4 \ub354 \ub2e4\uc591\ud55c \ubc29\ubc95\uc73c\ub85c \uccad\uc911\uc5d0\uac8c \ub2e4\uac00\uac08 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uadc0\ud558\uac00 \uc544\uce78\uc18c\uc8fc \ud398\uc774\uc5e3\ube4c\uc5d0\uc11c \uc0c8\ub85c\uc6b4 \uc2a4\ud0c0\ud2b8\uc5c5 \ub610\ub294 \uc18c\uaddc\ubaa8 \uae30\uc5c5\uc758 \uc18c\uc720\uc8fc\uc778 \uacbd\uc6b0, \ub9c8\ucf00\ud305 \ucc44\ub110\uc744 \uc720\ub9ac\ud558\uac8c \ud65c\uc6a9\ud558\uace0, \ub354 \ub098\uc740 \uc804\ub7b5\uc744 \uac1c\ubc1c\ud558\uace0, \uc774\ub97c \ubc14\ud0d5\uc73c\ub85c \ubbf8\ub798\ub97c \uc704\ud55c \uacc4\ud68d\uc744 \uc218\ub9bd\ud568\uc73c\ub85c\uc368 \uc790\uc2e0\ub9cc\uc758 \ub9c8\ucf00\ud305 \uc804\ubb38\uac00\uac00 \ub418\ub294 \ubc29\ubc95\uc5d0 \ub300\ud574 \uc544\ub798\uc5d0\uc11c \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694. \uadc0\ud558\uc758 \ubd84\uc11d \ubcf4\uace0\uc11c. \ubc18\ub4dc\uc2dc <a href=\"https:\/\/startupjunkie.org\/ko\/consulting\/\">schedule a consultation<\/a> Startup Junkie\uc640 \ud568\uaed8 \uc694\ub839\uc744 \ubc30\uc6cc\ubcf4\uc138\uc694!<\/p>","protected":false},"author":3,"featured_media":192,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[20],"tags":[],"class_list":["post-191","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/posts\/191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/comments?post=191"}],"version-history":[{"count":1,"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/posts\/191\/revisions"}],"predecessor-version":[{"id":1076,"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/posts\/191\/revisions\/1076"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/media\/192"}],"wp:attachment":[{"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/media?parent=191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/categories?post=191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/startupjunkie.org\/ko\/wp-json\/wp\/v2\/tags?post=191"}],"curies":[{"name":"\uc6cc\ub4dc\ud504\ub808\uc2a4","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}