{"id":6106,"date":"2026-11-03T11:00:00","date_gmt":"2026-11-03T16:00:00","guid":{"rendered":"https:\/\/startupjunkie.org\/471-from-school-project-to-financial-literacy-app-with-kanishk-sasikumar\/"},"modified":"2026-11-03T11:00:00","modified_gmt":"2026-11-03T16:00:00","slug":"471-from-school-project-to-financial-literacy-app-with-kanishk-sasikumar","status":"publish","type":"post","link":"https:\/\/startupjunkie.org\/es\/471-from-school-project-to-financial-literacy-app-with-kanishk-sasikumar\/","title":{"rendered":"471: De proyecto escolar a aplicaci\u00f3n de educaci\u00f3n financiera con Kanishk Sasikumar"},"content":{"rendered":"<p><iframe loading=\"lazy\" title=\"Video: From School Project to Financial Literacy App with Kanishk Sasikumar\" src=\"https:\/\/www.youtube.com\/embed\/CUEiPIn2_3w\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\n<iframe loading=\"lazy\" src=\"https:\/\/share.transistor.fm\/e\/fe88874e\" width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless=\"\"><\/iframe><\/p>\n<h3><strong>Resumen<\/strong><\/h3>\n<p>Every business worth building starts with a problem you&#8217;ve felt yourself. This high school senior turned his into an app.<\/p>\n<p>In this entrepreneur interview, Kanishk Sasikumar, a Bentonville High School senior and co-founder of Investo, shares how a DECA competition project became a gamified financial literacy app now live on the App Store and Google Play. Whether you&#8217;re a teen with a business idea or a parent wondering how kids learn about money, this founder story shows what it takes to go from a notebook idea to a launched product before graduation.<\/p>\n<p><strong><br \/>En este episodio:<\/strong><\/p>\n<ul>\n<li>Turning a DECA project into a real startup<\/li>\n<li>Pivoting from an art tutor marketplace<\/li>\n<li>Gamifying financial literacy for teens<\/li>\n<li>Freemium pricing and pilot testing<\/li>\n<li>Why marketing is harder than building<\/li>\n<li>Why ideas rarely get stolen<\/li>\n<li>Choosing a co-founder with complementary skills<\/li>\n<li>School bundles and bank partnerships\n<\/p>\n<\/li>\n<\/ul>\n<p><strong>\u23f1\ufe0f Cap\u00edtulos:<\/strong>\u00a0<\/p>\n<p>0:41 Meet Kanishk Sasikumar\u00a0<\/p>\n<p>1:18 From DECA to a first startup\u00a0<\/p>\n<p>2:04 Pivoting to teen financial literacy\u00a0<\/p>\n<p>4:05 Inside the app\u00a0<\/p>\n<p>6:26 Marketing through word of mouth\u00a0<\/p>\n<p>7:33 Freemium model and Startup Crawl\u00a0<\/p>\n<p>9:20 Biggest lessons: business model and marketing\u00a0<\/p>\n<p>10:21 Balancing high school and a startup\u00a0<\/p>\n<p>11:44 How teens can start a business\u00a0<\/p>\n<p>14:10 Why your idea won&#8217;t get stolen\u00a0<\/p>\n<p>15:05 The money lessons schools don&#8217;t teach\u00a0<\/p>\n<p>16:40 Selling to parents and schools\u00a0<\/p>\n<p>17:58 Building with a co-founder\u00a0<\/p>\n<p>20:22 Five-year vision and bank partnerships<\/p>\n<p><\/p>\n<p><strong>About Kanishk Sasikumar:<\/strong>\u00a0<\/p>\n<p><\/p>\n<p>Kanishk is a senior at Bentonville High School and co-founder of Investo, a financial literacy app he built with co-founder Arjun. The app placed sixth at DECA&#8217;s international competition and launched in April.\u00a0<\/p>\n<p>\ud83d\udd17 Kanishk on LinkedIn: https:\/\/www.linkedin.com\/in\/kanishk-sasikumar\/<\/p>\n<p>\ud83d\udd17 Investo website: https:\/\/investo-finance.xyz\/<\/p>\n<p>\ud83c\udfa7 Sigue el podcast Startup Junkies en <a href=\"https:\/\/www.youtube.com\/playlist?list=PLDJDYh7-pd3x4ha7THQ6Y0bRu1P0RsDLj\">YouTube<\/a>, <a href=\"https:\/\/open.spotify.com\/show\/5DvdrBGZkf26aFNenMmayC\">Spotify<\/a>, y <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/the-startup-junkies-podcast\/id1014096501\">P\u00f3dcasts de Apple<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Every business worth building starts with a problem you&#8217;ve felt yourself. This high school senior turned his into an app. In this entrepreneur interview, Kanishk Sasikumar, a Bentonville High School senior and co-founder of Investo, shares how a DECA competition project became a gamified financial literacy app now\u2026<\/p>","protected":false},"author":3,"featured_media":6107,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_meta_description":"Every business worth building starts with a problem you've felt yourself. 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